King Arthur Flour Company (Images of America Series)
Author: David A Anderson
King Arthur Flour Company illustrates the history of America's oldest flour company (and New England's oldest food company). King Arthur Flour was founded in Boston not far from Long Wharf, where the flour was unloaded from merchant ships. Five generations of the Sands family headed the company for almost two centuries until the Employee Stock Ownership Plan was initiated in 1996. Marketing at King Arthur Flour has always revolved around the icon of the lone knight on his horse, and in 1896, a lone rider dressed as King Arthur rode through Boston's streets atop a black stallion to advertise the product. Another creative marketing campaign featured a white sound truck, complete with a large pipe organ and an eight-foot statue of King Arthur, roving through New York City streets.
Go to: How to Say It or Pursuit of Happyness
Cypriot Barbecue Delights And Side Dishes
Author: Melek Cella
The taste of culture is perhaps what shapes our society today with ethnic food continuously tingling our taste buds, but how well do you really know Mediterranean food? Does it stop with the occasional visit to a restaurant in order to try something new? Yes, I thought so... and with the help of my book you can bring these restaurant visits to your fingertips, making your kitchen the ultimate chefs playground whilst discovering the Turkish Cypriot taste. Are you always making that typical barbecue food in order to play it safe? I say that being adventurous and creative is the new playing it safe and with Cypriot barbecue delights and side dishes you can also experience a slice of the Mediterranean.
No comments:
Post a Comment